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text prompt: “rise of ai in a print environment”

The Rise of AI Art and Etsy Printing Solutions

Read time: 4 minutes  |  Author: Luke Malone  |  Posted: August 23rd, 2022

*All artwork seen in this post was created using the MidJourney AI art generator.

What is AI Art and How is it Being Utilized?

The big question everyone’s always asking, what is AI artwork? AI art refers to artwork generated with the assistance of artificial intelligence. AI is a field of computer science that focuses on building machines that mimic human intelligence. Machine learning that simulates the human brain through a set of algorithms. You can read much more on the development and its history through this great article, Agents of Change.

Now, the technology of machine learning has been in development for the past 50 or so years. But it’s just been in recent years that the tech has become intuitive enough for a general audience to understand and operate. With the rise of applications like Google’s Deep Dream, MidJourney, and Dall-E there are now options for consumers to utilize.

General audiences now have this access to such a new artform and technology, the business opportunities are now ripe for the picking. When you can type in most anything and be given a completely unique piece of art, it’s hard not to be impressed. The marketplace of custom artwork has been growing more and more. With sites like Etsy giving consumers a way to open their own e-stores, new opportunities are now out there to sell this type of custom art.

How Etsy has Become the Go-To Marketplace for Custom Art

To start, we are not sponsored by nor trying to push Etsy as the only online marketplace to sell for artists. Since its creation in 2005, Etsy has gone from a craftsman’s platform into becoming the DIY mecca it is today. We’ve noticed it is usually the first thing that comes to mind when artists and craftspeople are looking to sell their work.

As AI-generated art is becoming bigger and more sellers are popping up on Etsy, the site will become the mainstay for AI artwork retailers. Read more about Etsy’s History.

Since its public IPO launching in 2015, Etsy has dominated the DIY (do it yourself) online marketplace. Allowing users of all arts and crafts to become their own boss. From custom-made jewelry, unique clothing, and a wide variety of personalized gifts, the site, and its seller’s offers have expanded tremendously.

Sellers in the custom artwork category have sky-rocketed into the mainstream. Offerings for custom art can be seen in television commercials and advertisements all over YouTube. From printing on aluminum to canvas, an array of options is now available through these e-stores.

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“etsy is the marketplace for beautiful artwork”

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“evolution of a fantasy kingdom, painterly art style”

Creating AI Artwork and the Continued Evolution

As we said before, AI-generated artwork has become easier to utilize by general consumers. By writing an imaginative text prompt, a purely unique piece of art can be created. So long as you can write it, it can (mostly) create it. The distinct part of AI art right now is the fact that it’s still not perfect. That imperfection doesn’t hurt it though, it actually makes it feel more creative and special.

When typing in even simple prompts, for example, “funny dog chasing cat”, your mind will portray something pretty generic that we’ve all seen before. With the AI-generator, it usually imagines something far more creative and quirky (see image below). Usually in a style that almost seems dreamlike, unless otherwise prompted to be a specific art style. The beauty of this technology is in the imperfection it has. As machine learning becomes more advanced, we can only hope that creativeness will stick around.

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“funny dog chasing cat”

How to Have Your AI Art or Custom Artwork Printed

When creating such imaginative artwork, one would usually want to feature it somehow. Whether you’re creating AI artwork or if you are purchasing artwork from an artist or vendor on Etsy, you’ll need a place to print it. Commercial printers such as PRI Graphics & Signs are capable of printing almost any artwork on a variety of materials.

Ways to Print Custom AI Artwork

A great way to feature your custom artwork would be to print on canvas with stretcher bars. This option gives a nice, professional display of your art and can be done in nearly any size. Another option would be to print it on photo paper to then have it placed in a frame of your choosing. Photo paper gives you a very high-quality image with vibrant color replication. One more way would be to print on heavy card stocks. Allowing for easily framed artwork, but also makes it simpler to manage from a vendor standpoint if you are looking to sell them online or in-store.

AI-generated artwork and the rise of custom e-stores on sites like Etsy have created a new wave in personalized eCommerce. For the end user, it’s opened a new lane to meander down. To find new forms of creative passions and new ways to showcase them. Alongside the industry of print, new businesses will begin to sprout up and become the cornerstone when it comes to a truly personalized world of art and creation.

Here is another article you may find interesting about Growing Your Business with Wholesale Printing.

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“multiple realistic canvas photos showcased on living room wall”

A Partner in Print You Can Trust

As a family-owned and operated commercial printer in Phoenix, Arizona for over 20 years, PRI Graphics & Signs takes great pride in ensuring that your final printed product is always produced with the highest quality and consistency to your needs and your budget.

If you still have questions or would like more information about custom art printing or any other managed print services, please call Toll-Free 1-877-409-8889 or email PRI Graphics & Signs.

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“realistic human face”

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“historic building with vivid colors”

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About the Author

Luke Malone headshot

Luke Malone – Director, Marketing & Brand Management

Luke Malone is a marketing and design expert who is passionate about new emerging trends in digital media and business strategy. A member of AMA with a PCM® in marketing management, he continues to strengthen his knowledge and skill sets in the marketing ecosystem. Prior to joining PRI, he pursued a career in filmmaking and carries on the passion for brand development.