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Infographic Digital Printing & Large Format Technology

Read time: 4 minutes  |  Author: PRI Graphics  |  Posted: July 2nd, 2020

The world of large-format printing and digital small-format printing has continued to see exponential growth and transformation, largely due to advances in printing technology. These enhancements have not only sparked the creation of countless digital artworks but also a variety of large-format print designs.

With these advancements in printing technology, manufacturers and advertisers now have even greater opportunities. You will see production of high-quality results in packaging, prototyping, and package proofing, thus elevating brand visibility and return on investment.

A variety of sizes and materials define the realm of large-format and digital prints. Large-format printing typically commences at 24 inches and escalates from there, with potential mounting on various substrates. The advent of new technologies continues to stretch print size boundaries, with ultra-wide format printers now capable of managing widths exceeding 100 inches. Outdoor advertising, theatre backdrops, and more are increasingly capitalizing on these larger printers.

While digital printing traditionally caters to materials up to 12 X 18 inches, advancements in printer technology now empower it to handle larger dimensions and heavier stock. Witnessing digital print jobs on materials weighing up to 400gsm is becoming a commonplace occurrence, expanding the breadth of this technology’s potential applications.

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Types of Large Format Printing

Innovations in printing technologies and materials have given rise to new applications. These advancements have made it possible to create:

  • Architectural and construction site signage: These larger signs are created using durable materials that can withstand outdoor elements. They are often used to communicate information about the construction project, safety precautions, or branding for the construction firm.
  • Textile and fabric printing: Large-format printers can now handle a variety of fabric types, enabling the creation of custom banners, flags, table throws, and more.
  • Backlit displays: Backlit signs are visually impactful print applications often used for advertising in venues like malls, airports, and trade shows. With advancements in LED technology, these displays have become more energy-efficient and durable.

Large-format prints can be printed, cut, etched, and frosted, depending on the desired outcome and application. A growing trend in the sector is the use of sustainable materials and eco-friendly inks, aligning with the increasing consumer demand for green products and services.

infographic for large-format printing and small-format printing.

Digital Small-Format Printing

Digital small-format printing services have expanded in recent years, with the ability to deliver high-resolution and uniquely colored digital designs from a wide range of formats, including PSD, ID, AI, PDF, and more. The latest digital printers offer resolutions of up to 2400 by 2400 dpi, enabling more precise and detailed prints.

The products that can be produced through digital printing have grown, including:

Digital printing continues to offer cost-effectiveness, particularly for small to medium-sized print runs, and its versatility is growing due to ongoing technological advancements. Technological progress has provided SMEs with additional growth opportunities through print marketing.

We can now print directly onto a diverse assortment of substrates, including plastics, ceramics, glass, and metals, thereby broadening the scope of potential product creations.

We employ various types of digital and large format printers for diverse applications, incorporating the newest models of Hi-Res inkjet printers, Latex ink printers, UV flatbed printers, and more into our operations.

Conclusion:

For more information or if you have questions about the various printing technologies available, contact our printing experts at 1-877-409-8889.

For an in-depth analysis of different printing methods, check out our article on the Different Printing Methods Available.

About the Author

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PRI Graphics – Director, Marketing & Brand Management

PRI Graphics is a marketing and design expert who is passionate about new emerging trends in digital media and business strategy. A member of AMA with a PCM® in marketing management, he continues to strengthen his knowledge and skill sets in the marketing ecosystem. Prior to joining PRI, he pursued a career in filmmaking and carries on the passion for brand development.